
Overview
We are facing one of the toughest business environments at all times. We are going through the COVID19 pandemic, movement control order, lockdown and the potential of the most slump economic growth for the last decade.
In this uncertain business environment, leadership has never been more important. In order to lead your organisation and sales team, you want to be very laser-sharp in making crystalised directions, fostering hope & positivity, and disseminating clear goals to your team.
Learn to provide an optimum sales environment that keep your sales team motivated and engaged to continuously drive inflow of sales revenue to your business.
In this intensive workshop, the trainer will share strategies that increases your business performance in tough times.
This is a 1-day online course that you must attend immediately.
Learning Outcomes
• Develop confident sales managers who follow a system that helps them succeed
• Align and implement critical sales management practices during crisis
• Lead a team with high accountability mind-set who can think on their feet
• Drive predictable team sales performance by aligning the sales activities to sales objective
• Construct four types of sales objectives
• Motivate sales team during crisis
• Lead and manage change during crisis
Who Must Attend
Business owners, Senior Management, Senior Sales Directors, Sales & Marketing related managers and sales & marketing professionals
Course Details
Module 1: THE ROLE OF SALES LEADER IN TOUGH TIMES
• Overview of the different roles leaders play to create a high performing sales team
• Understand effective sales manager framework and the competency required
• Must have Sales rhythm to become effective
• Differences between leaders and managers
Module 2:HOW TO DRIVE THE RIGHT CULTURE FOR SELLING
• Culture impact on performance
• Align definition of accountability
• Why people play the blaming games and fall into victim cycle
• Recognize victim’s mind-set and six below the behaviors
• The four steps towards accountability; See it, Own it, Solve it, Do it
Module 3:DRIVING CLEAR SALES ACTIVITIES THAT GENERATE RESULTS
• How to align business activities, objectives and result (AOR)
• Construct four types of sales objectives
• Setting SMART goals
Module 4: MANAGING SALES PERFORMANCE
• Getting your salespeople accountable
• Conduct 1-1 ales focused discussion
Module 5: MOTIVATE SALES TEAM
• What motivates salespeople
• Differences between intrinsic and extrinsic motivators
• Leverage on eight different motivation mixes to motivate salespeople
Module 6: LEAD AND MANAGE CHANGE IN BUSINESS
• What is change management
• Roles and responsibility of managers in managing change
• Change and transition and how to manage it
• The four phases involved in change management
Methodology
Live Virtual learning by Zoom
Agenda:
Part 1: 9:00 -10.30am (1.5hours)
Break 30min
Part 2: 11:00 - 12.30pm (1.5 hours)
Break lunch 60min
Part 3: 1:30 - 3:00pm (1.5 hours)
Break: 15 min
Part 4: 3.15 - 4.45 ( 1.5 hours)
Course Leader
MS WINNIE CHO
Bachelor of Pharmacy (Hons), University of Southern Queensland
Master of Business Administration (University of South Australia)
Diploma of Training and Assessment System (Competency Training Institute of Australia)
Winnie is a trainer and consultant. She is passionate about sales and leadership, Her vision, “Harnessing Inner Potential”, demonstrates her belief in intrinsic capabilities and talents in everyone to succeed. Since she started her training and consultancy career, she has broaden her exposure from pharmaceutical to others industry ranging from financial, FMCG, engineering, communication and entertainment, nutritional, chemical, industrial, construction and others industry. Aside to her busy schedule she is also a wife, and a mother of 3, a fine example of an empowered woman. A person who always strives for the best, and at the same time inspires those around to her to achieve their potential.
Winnie has over 20 years of Sales and senior leadership experience in local and multinational organizations. Her most recent corporate position was as the Sales Director of a renowned and top multinational pharmaceutical company in Malaysia. In that capacity she has managed a team of more than 150 Sales personnel and was responsible for Sales revenue amounting to more than USD 100 million.
She has also gone through three (3) major company mergers and acquisition changes. Her wide-ranging experience in Sales, Marketing, Training and senior leadership equipped her with high versatility and capability in managing and driving organizational changes while maintaining team members’ morale.
Winnie’s expertise includes sales leadership, building high performance team, strategic implementation and so on. Throughout her years as Sales director, she has successfully drove 4 products to Top 10 Malaysia ethical products despite generic challenges. She also has lots of experience in building high performance team which became one of the most recognized field force in the industry.
Winnie has trained people from various industry from manufacturing, engineering, construction, nutrition, education, FMCG, nutrition companies and others. With her vast and practical experience, she will be able to add value to help organizations to be more effective and efficient.
Among her participants, Winnie is known for her applicable and job-related content that is delivered in a fun and vibrant pace. Her main strength is her vast amount of on-ground experience in sales and management , where she climbed up the corporate ladder from being a Sales Representative to leading the entire sales organization as the Sales Director.
In that respect, the examples that she shares during her training is very relatable to participants. Winnie has exposure in the entire spectrum of a sales organization during her corporate days, and this includes being in sales training. When she is not on corporate training circuit, Winnie does consulting, Winnie is a registered trainer with PSMB /HRDF
Or
We have a faculty of specialist and can cater to your organisation's different levels and specific needs.
For training and advisory services, feel free to contact us at info@itrainingexpert.com or call us at +603 8082 3707 | +603 8074 9056 | +6012 6869 628 | +6018 2175 123
Testimonies
“Thank you Winnie for your sharing. It really help us to align from most fundamental keywords definition, to sale process setup to coaching.” Vincent Ng – Country Manager (Southern) Intrix
“Winnie's sales program It provides very specific method on how do get things done.” Ee Lynn – Marketing, Sharp Electronic.
Investment
Normal Fee |
Sign up 1 pax |
Pay 1 day(s) before course starts |
MYR 1,490.00 |
USD 430.00 |
Early Bird |
Sign up 1 pax |
Pay 7 day(s) before course starts |
MYR 1,290.00 |
USD 380.00 |
Group Fee |
Sign up 3 pax or more |
Pay 1 day(s) before course starts |
MYR 1,190.00 |
USD 350.00 |
(Fee is INCLUSIVE of 6% SST)
1. ONLINE PAYMENT by Credit card: You can opt to register and pay online with our latest payment integration system through our website.
2. Telegraphic Transfer- You can also opt to use GIRO or telegraphic transfer of payment via international banks.